“There’s been a gradual erosion of local news reporting—not just in the arts, but in all areas—as media outlets have cut back on their reporting staffs,” he says. “This doesn’t mean that people aren’t interested in their communities. It just shows that the economics of the digital age make it harder for local outlets to compete against national and international ones in garnering audiences and ad dollars. Arts leaders can’t rely on third parties anymore to tell their stories.”

http://news.syr.edu/strike-up-the-brand-25404/